On-Page SEO | Why on-page SEO is important | Understanding Basics
Websites Search Engine ranking matters a lot. So optimizing a website in such a way that leads to improving your website organic traffic and thus improve your website Search Engine Ranking. Search Engine Optimization considered a fundamental aspect of internet marketing. Any Search Engine wants to show the best results to users. And Search engines use On-Page to determine that if it contains relevant information or not. So making your website search engine friendly is done by doing On-Page SEO of your website by optimizing the internal elements of the web pages. If On-Page is done effectively according to the rules then it helps search engines to understand your website better so the relevant content is given to users who want to seek information using a set of keywords.
On-Page SEO helps or even we can say tells Google or any other search engines that whether your website contains a piece of relevant information that users want to get by entering a set of keywords. Without On-Page SEO, your website is placed in some dark and unknown corner of the online world.
On-Page SEO is very important for your website because it helps the search engine to understand the relevant content of your website and thus provides the relevant information to the user query. Search Engines Nowadays focus on providing relevant information and in search results. So Search Engines become more sophisticated.
Google – or other prominent search engines use plenty of complex algorithms so much better at delivering search results that meet user intent.
How to improve On-Page:
- Choose the Right Set of Keywords
- Choose Good Domain Names
- Optimize Title Tags, A proper Heading Tags
- Meta Description
- Relevant Content
- Performance of the website Needs to be good
- Fast load time
- The website needs to have a better user experience
- Use descriptive names for image files
- Alt Text that better defines the topic or contains keywords